Reading Time: 2 minutesThere was a time when Diet Coke was untouchable. Like cable TV in its prime, it dominated shelves, breakrooms, and in-flight beverage carts. It was everywhere—because it had been everywhere for decades. Introduced in 1982, Diet Coke built its empire Read more…
Tag: marketing strategy
Reading Time: < 1 minuteINTERVIEW ON THE PRICE OF BUSINESS SHOW, MEDIA PARTNER OF THIS SITE. Recently Kevin Price, Host of the nationally syndicated Price of Business Show, welcomed Maureen Edwards to provide another commentary in a series. The Maureen Edwards Commentaries We all Read more…